La Mer Crèmery | RIZER
Double Bay
La Mer Crèmery | RIZER
In partnership with Rizer, we created a retro-inspired ice cream parlour for La Mer — a high-end activation that fused indulgence with luxury in a playful yet refined way.
Built on one of our signature Chopt Blox structures, the space featured a curved roofline and nostalgic design details that captured the charm of a vintage ice creamery while reflecting La Mer’s premium aesthetic. Guests were treated to a bespoke sensory experience, with chef Neil Perry crafting exclusive ice cream flavours, each paired with a sample of the brand’s iconic Crème de la Mer moisturiser.
The result was a standout activation that reimagined a classic parlour through the lens of modern luxury, delighting passers-by with a memorable taste of the La Mer world.
Creative Production: RIZER
Set Build: Chopt Studio
Double Bay
